Win a solid gold C-3PO from your phone

Latest in an occasional series of silly giveaways we come across in the course of scanning the more serious headlines: KDDI's offering subscribers who sign up for its cellphone-based auction service the chance to win a solid gold C-3PO or solid silver R2-D2. Inveterate Star Wars fans that we are, we have to say that this appeals to us a little more than other precious-metal freebies we've seen come out here. Still, KDDI's Episode III campaign is getting a little out of hand--they're stuffing all sorts of video clips and screensavers down the pipe at their subscribers. We'd rather the distributors just quit the buggering about and released the film itself...

[Via K-Tai Watch (Japanese)]