March 01, 2005

Fujitsu's UBWALL personal/public info terminal

Proving that while newsflow on RFID tags may have abated somewhat recently Japan's quest to chip everything continues apace, Fujitsu has come up with a display wall with eight embedded RFID readers and WiFi that they envisage being placed in public facilities such as shopping centres and cinemas to offer information and beam out content such as movie trailers, coupons with free offers, and so forth. The idea is that swiping a chipped card or phone over one of the readers would get you personally-tailored information, so that big general displays can do double duty as personal information terminals. Given for example that Japan Airlines is offering smart mileage club cards, we can imagine walking into an airport terminal and swiping our card over the information board to get a blowup of which gate our flight leaves from, whether it's on time, and so forth.

[Via K-tai Watch (Japanese)]

Posted by aragoto at March 01, 2005 12:39 PM | TrackBack
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